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Redlaw
provides a high quality service delivering targeted customers
direct to your web site using unique research techniques.
 What
are Key Phrases?
Key Phrases are terms for two or more words strung
together that collectively describe something, eg
'blue mugs', 'winter holiday flights', 'auction
sites', 'best PC games'. These key phrases
are often found in your META tags in the HTML code
of your web site. They are also used by people when
searching on the Internet using search engines to
find say a service or goods.
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We
are one of the first website promotion companies who research
their key words before committing to a promotion program.
It's no good getting to the top of the search engines with
certain key phrases if NO-ONE ACTUALLY USES THOSE KEY PHRASES!
You could be at the number one slot of every search engine
for say the key phrase 'animal
foods', but if most people search for 'pet
supplies', you'll never be found!
This
is where we differ from everyone else who 'promote' web
sites. We find the key phrases that potential customers
use and use those potent keywords for getting you
to rank highly in the search engines. This technique ALONE
is worth a lot of business as it identifies what users
are searching for. Find the words that people are using,
present YOUR company when users search using those words
and you have a VERY POWERFUL TOOL for gaining targeted
traffic! The dream of every business on the Internet,
and we have the expertise!
How
do you get this information?
Redlaw
undertake all the work for you. We research the most productive
keywords against search engines to find that valuable
niche and generate the levels of traffic you always looked
for. We look at the phrases in your Meta tags as well
as any others that you may supply you believe describe
your service or goods.
At
the end of our research, you will be armed with a very powerful
set of key phrases. Powerful because our report gives
relative traffic levels for each phrase! Powerful
because it identifies the phrases people use to find a business
such as yours! This unique information comes from research
on the search phrases used on the major international search
engines. The research is totally current as the information
is collected hourly from the search engines. From
this report we will be able to pick the most productive
key phrases to use on your website.
From
this list we will determine those phrases that have the
least competition by comparing how many other websites are
using them. This effectively means you will be capturing
potential customers that no-one else is focussing on. We
will be finally selecting one, maybe two, key phrases to
optimise your selected page with.
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